In 2014 General Public (Chris Poolman & Elizabeth Rowe) were commissioned as artists-in-residence to develop the theme and curate Longbridge Light Festival. The artists’ created ‘Back to the Future’ in October 2014. General Public devise daring and humourous propositions that invite communities to participate in re-imagining their local areas. Their work sits somewhere between contemporary art, cultural geography and research. For the last two years, they have been working on the Balsall Heath Biennale, a self-imitated project in their local area of Balsall Heath, Birmingham.